Fortnum & Mason’s
Savoury Biscuits & Nibbles
Fortnum & Mason’s new savoury biscuit and nibbles range needed packaging as bold and fun as their exotic flavour combinations - yet still appeal to their savvy and sophisticated customers. These unique biscuits are designed to pair with cheeses, wines and beers, and challenge the idea of what a biscuit should be.
The end result is a suite of hand-crafted patterns based on the bold flavour and ingredient combinations in the biscuits.
In the months after launch, biscuit sales increased
223% on last year’s performance.
Project: Packaging & Pattern Design
Role: Designer & Illustrator
Agency: Otherway London