Charles Brookes
Charles Brookes Portfolio
FM_Biscuit-Web_Cover-01.jpg

Perfectly paired patterns for fresh Fortnum's flavours

Fortnum & Mason’s
Savoury Biscuits & Nibbles

Fortnum & Mason’s new savoury biscuit and nibbles range needed packaging as bold and fun as their exotic flavour combinations - yet still appeal to their savvy and sophisticated customers. These unique biscuits are designed to pair with cheeses, wines and beers, and challenge the idea of what a biscuit should be. 

The end result is a suite of hand-crafted patterns based on the bold flavour and ingredient combinations in the biscuits.

In the months after launch, biscuit sales increased
223% on last year’s performance. 

 

Project: Packaging & Pattern Design
Role: Designer & Illustrator
Agency: Otherway London

FM_Biscuits-Folio_.jpg
FM_Biscuits-Folio_4.jpg
FM_Biscuits-Folio_5.jpg
FM_Biscuits-Folio_6.jpg
FM_Biscuits-Folio_7.jpg
FM_Biscuits-Folio_8.jpg
FM_Biscuits-Folio_3.jpg
FM_Biscuits-Folio_9.jpg
FM_Biscuits-Folio_10.jpg
FM_Biscuits-Folio_11.jpg